Everyday is a New Starting Line ⁣⁣
Nike London x Dina Asher-Smith x Yinka Ilori

Nike London x Dina Asher-Smith x Yinka Ilori

Yinka collaborated with Nike London and the fastest British woman on record, Dina Asher-Smith for a pop-up event to celebrate well-being, togetherness + sprinting!

Uplifting artwork and running track located in Peckham, South London, featured Dina’s quotes to inspire young people to get into sprinting. Dina also gave them a master class focusing on training around menstrual cycles and elite performance pick-up. Bespoke, Yinka Ilori designed journals were also handed out d to help track training, food and cycles to give you the best starting point for training and to aid performance.

Client
Nike London

Practice
Graphic Design